What is the single greatest attribute to have in your organization?

Is it Sales and Marketing skills?

Customer Service?

What about Money Management?



While all of these are not only desirable qualities we should seek after, I personally believe that the single greatest attribute that can be brought to any organization is the ability to bring clarity.

So often we are unclear.  We’re unclear about our goals, our intentions, our purpose.  Not only in our personal lives, but in our businesses, too.

Imagine for a moment that you’re a prison warden and someone asks you to tell them what the final product of your operation is.

Many an individual might think it is to provide a prison that is properly run, with all schedules being met on time, all rules being followed, and no incidcents of violence or insubordination from inmates or staff.  If you have this objective in mind, you might go about the daily tasks and operations of your prison in a certain manner which is intended to lead to this outcome.

But what if you believe your final product, is inmates who are fully rehabilitated and ready to re-enter society as full, productive, mentally healthy and positively contributing members?

Can you see how just a difference in your final objective can change everything about how you go about operating the same business?

This is why clarity is so incredibly valuable.  It’s power cannot be underestimated.

When you have individuals in your organization who bring clarity, they are keeping your meetings focused and productive.  They’re not wasting time on busy work, and instead they’re getting the things done that actually matter… the things that drive your business growth and productivity forward.  They know what their job is and how to do it, and if they don’t… they find out.

What could your business be like with more clarity?

Would you make more money?  Would you serve more people?  Would you change the world?

Who knows what you could do!

I can guarantee, however, that without clarity, you’ll struggle to achieve any of these.

I have been greatly blessed with the natural ability to simplify complex subjects, teach them in a logical manner, and to eliminate “fluff” and get to the heart of the matter on any subject.  And when you’re good at something, you tend to enjoy doing it.

My desire is to find an organization that values clarity and has the need for my unique and diverse skill set, who can challenge me and excite me to bring greater and greater clarity each day to the objectives they wish to reach.

If this is you, drop me a line and let’s chat about we can do to fulfill our goals and dreams for your business together.  Feel free to email me anytime at iam@jaylynbrannon.com.

I look forward to hearing from you.